New “bald” friend of Barbie causes controversy

U.S. toymaker Mattel created a “bald” friend of Barbie doll named Ella and donated a limited quantity of the dolls to the National Alopecia Areata Foundation (NAAF).

However, the bald doll has created some controversy in the alopecia community because Ella is packaged with a wig on.

Some feel that it is not a real representation of a person with alopecia and would have preferred that the doll was packaged bald with perhaps a wig included as a fashion accessory.

NAAF states it was not involved in the development or packaging of the Ella doll and that Mattel made the determination that Ella would be wearing her wig in the packaging.

What do you think of Mattel’s decision?

NAAF is making its supply of the Ella dolls available on a first-come first-served basis to children with alopecia ages 3-17. You can apply at www.naaf.org, as Ella is not available in stores.

Views: 5943

Comment by Debbi Fuller on February 6, 2013 at 4:07pm

We had Bratz dolls at the convention last year. They were a HUGE hit with the kids. They make them for boys, girls and they come in all the colors people come in!

Comment by Margaret Brennan on February 6, 2013 at 4:31pm

So I did it. I emailed Mattel. I had to fill in a purchase date but when I wrote my message I told them I would purchase one if they were available for purchase and encouraged them to sell them in stores. So done my good deed for the day. How about you???

Comment by Katie B on February 6, 2013 at 5:11pm

Margaret - I was just thinking the same thing about kids and packaging as I was reading down the comments and then spotted yours lol

Comment by LilyBell*Murphy'sLawLuvsMe on February 6, 2013 at 5:22pm

Hmmmm i was just thinking that the parents of those children that were killed in Sandy Hook would not care in the least if there were dolls with hair or no hair, if the wigs were in place or on the side, if they were made just for kids with alopecia of to be shared with kids who had cancer - they would just be happy to have kids- sometimes - in my opinion, all of this stuff gets all out of wack - the very fact that you have a child to love, to hug, to kiss goodnight, to worry about, well thank God for that and maybe worry a little less about the packaging of a doll

Comment by TallGuy on February 6, 2013 at 6:01pm

I remember when I was about 6 or 7... kids were really mean to me. My aunt had Alopecia, and wanted me to know I wasn't the only one on earth. So she sat me down to talk...and started the conversation by removing her wig.

Which of coarse, scared the bejeebus out of me. My kid logic understood things perfectly - I'm bald and my aunt, the alien, can remove the top of her head at will....so I must lock myself in the bedroom under my magic sheets and call for my mom.

I didn't know what a wig was.

No matter how much I would love to save kids from the ignorance of people they will encounter in their lifetime... they will still face it. For me it's becasue I'm bald, for a good friend of mine, it was becasue they were black, for others, it's becasue they are heavy... and these mean people, especially to kids, can hurt them because they hold sway over their self image.

What I see with a bald barbie (still waiting for bald Optimus Prime) is a toy that can help a kid, who sees the world as infinite...who doesn't understand manufactuering processes, or reality... that something in the world (other than maybe their imaginary friend) is similar to them. That maybe people they see every day are wearing a wig... that it's ok to be different and feel good about myself....

Barbie is like the Oprah of the toy world...she has influence! I rememebr my sister treating hers like they were alive...and I don't remember it being in the box long enough to appriciate if it had a wig or not :)

Shoot, up until this point... the only bald toys pretty much train me to assume I need to be a super villan (Lex Luthor) or Evil Mastermind (Destro, GI Joe)... in the toy world (bald = Villian)... :)

Comment by kastababy on February 6, 2013 at 7:06pm
O.M.G. GET OVER IT ALREADY! If you want a bald doll that is readily available that comes in the package bald, get a damn Bratz or Moxie doll instead! You guys won the battle to get the doll made but lost the war anyway, because it's neither Barbie nor is it going to be made available to the general public - you have to be a child to get one from NAAF, and they're on a first come, first serve basis - which means if you didn't immediately respond to the email announcement when it came out yesterday, tough, because I guarantee every single one of those folks just got snatched up.
Comment by Abgail on February 6, 2013 at 9:44pm

it doesn't matter if the doll has the wig on or not. Barbie cannot be a representation of alopecia in a sense she doesn't have alopecia.She comes to life when kids decides how she should be in their eyes. Whether its wigs or bald.Sooo I say let the kids decide and let their imagination fly and have fun! I wouldn't get upset about the packaging.As long as my child loves it and is happy.Is all I ever want.

Comment by Sheena Tha Cody on February 6, 2013 at 11:03pm

Is a kid i had hair just had a few bald patches at different times and was devastated by them i did everything i could to hide them and i got really good at it. My favorite thing to do with my barbies, Cabbage Patch dolls and my Lil Miss Makeup doll was play with there hair braid it, style it and brush it. I wouldn't even play barbies until her hair was done. I still cut all the hair off one of my barbies. I think is awesome that they came out with a bald barbie with a wig accessory. Who cares if it has the wig on in the package or not. They also have another bald doll its not a barbie but my friend daughter has one and she named it Sheena i think its sweet.

Comment by Dominique Cleopatra on February 7, 2013 at 1:16am

I used to just rip-out my Barbies' (and troll dolls' fuzzy hair- yes I'm a child of the '80s) and I didn't even have alopecia at the time. Then I wondered why no one wanted to buy them at a garage sale LOL! Seriously. if this "issue" is your biggest concern, you must be the luckiest people on the planet ...

Comment by civilizedsavage on February 7, 2013 at 2:24am

The whole Facebook movement of this revolved around a "cancer friendly" Barbie with only a few folks calling out here and there that cancer is not the only reason people lose their hair. Yes, certainly, you will have people pissed off that she is not a He or not Native American, or Black or Pakistani, etc. but to package the doll with HAIR ON ITS HEAD?!?! Why even bother...seriously.

Their bad, they could have made a fortune on wigs and head scarves like I spend my money on. *two middle fingers @ Mattel*

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